When they understand that reward, they are willing to pay a premium for the right experience. When you offer the cheapest home staging in town, you attract customers who don't value what a home stager does. The potential to win big is high. If the home staging professional applies the right strategic approach, promotes themselves well, prices right, and maximizes their network, then the opportunities are myriad.
Meridith Baer, CEO of her namesake home staging company based in Los Angeles, California It's very unusual, but I grew the company without borrowing money. I would take the profits and return them to the company. Then I hired a couple of men at one point and they brought the same information to the bank and they were spending money, begging that we take away their loan. What entrepreneurs can learn from Paul Newman.
The good news is that home staging can be a very profitable sustainable business &, IF it lays the right foundation. For me, a sustainable company has a long-term focus, can function independently during the absence of owners, and is ultimately saleable. Every detail counts and without good communication skills, you'll never win customers or scenarios effectively. Too often, new players believe that in order to compete, they need to charge less than their successful counterparts.
Don't hire professionals right away First and foremost, stage designers need to stop moving their own furniture. Unlike any other industry course, this one takes you behind the scenes of one of the largest home staging companies in the United States and shows you step by step how to create a bold, profitable business that specializes in vacant housing. Those who decorate a completely empty house will usually charge a flat rate per room per month. A home stagger is objective and can easily detect areas of the home that could lower the sale price.
Today, the 67-year-old stages homes everywhere from Los Angeles to the Hamptons, is the inspiration for HGTV's staging program Staged to Perfection and has a client list that includes Rihanna, Gwyneth Paltrow and Brad Pitt. Another recommendation is that those who are in the early stages have some third parties with whom they work to sell existing inventory. A moving team is essential from day one for any home improvement business that plans to organize empty homes. The best way to ensure the long-term sustainability of the profitability & of a home staging business is to own all of its shares.
Clients generally pay for an initial consultation when they meet with a house manager to tour the property. Today, Meridith Baer Home has more than 250 employees and presents the lists of the rich and sometimes famous (Rihanna, Johnny Depp, Orlando Bloom and Brad Pitt are all customers) from the Hamptons to Florida.